Beginner-Friendly Tools for Various Areas of E-Commerce

Scale your e-commerce business with the use of tools that are easy-to-use for new entrepreneurs and are mostly foolproof. We have compiled the most useful tools for different areas of e-commerce. Learn more about them below for free!

We continuously collect trending content around e-commerce. Let us know your best email to receive our favorite collections weekly in your inbox!

Beginner-Friendly Tools for Various Areas of E-Commerce

Scale your e-commerce business with the use of tools that are easy-to-use for new entrepreneurs and are mostly foolproof. We have compiled the most useful tools for different areas of e-commerce. Learn more about them below for free!



1. Oberlo

Sometimes an entrepreneur doesn't even know what they want to sell before they know they want to sell products online. Oberlo is a perfect tool for this scenario, enabling an entrepreneur to customize, dropship (meaning they don't have to hold inventory) and sell pretty much any type of product from bracelets to drones to sweatshirts.



2. BigCommerce

BigCommerce is a leading e-commerce website builder. With its bunch of features, it helped almost 100,000 people to build their own online store. It lets you set up your store, add products, and make money through your website. BigCommerce is easy to use and perfect for beginners that have no technical knowledge.



3. Magento

Magento is an advanced e-commerce platform on the market and it is used by some of the largest companies in the world. It should be a priority for businesses and individuals who want to develop a long-term professional e-commerce website. And it is an ideal platform for fast-growing small businesses.



4. Prestashop

If you need a solution to create, manage and grow your online business, use Prestashop. It is great for many reasons – free platform, easy to use, has a bunch of features, it is used by 300,000 shops worldwide and it is available in 75 different languages.



5. Shopify

Shopify is a commerce platform that enables you to start, grow, and manage a business. It is a great choice when you don’t have tech skills or resources to hire someone with tech skills.



6. Squarespace

Squarespace is a simple website builder and web host for all types of businesses. From stores, restaurants to e-commerce and independent web editorials.



7. WooCommerce

For everyone who loves WordPress, WooCommerce is a perfect choice. It is a flexible, open-source e-commerce solution built on WordPress. And it is one of the most popular ways to build an e-commerce store for sites. It gives existing websites the ability to sell online.



8. Ahrefs

Ahrefs is a marketing and SEO tool that offers different features such as keyword researching and rank tracking. For example, if you do the research for keywords, Ahrefs gives you what is a key difficulty for a specific keyword, its search volume, return rate.


Lead Generation

9. BizStats

If you need a free online source for small business statistics, choose BizStats. It collects and adds value to public data, delivering it without cost.


Product Management

10. JungleScout

Jungle Scout is an Amazon product finder and research tool. It is designed to search product ideas, niches, and keywords in Amazon.


Web Analytics

11. SEMRush

If you are looking for a tool that will let you see your page performance, this tool is perfect for that. Or even insight into competitor site where you can then compare sites.


Web Analytics

12. SimilarWeb

It aggregates traffic statistics of any website and displays them on very clear dashboards. It allows businesses to gain valuable insights about their website performance.

IO Scout

Product Management

13. IO Scout

IO Scout Product Database gives access to over 150 million products on the platform – analyze the niche by applying filters, including revenue, stock status, sales, and reviews.



14. SurveyMonkey

Collecting feedback, opinions and criticism from your customers can mean the world for optimizing your business. This is where SurveyMonkey comes in. It’s an online software, which helps you create and run surveys.


Task Management

15. Asana

Asana is a tool that allows you to create different tasks for each team member, create plans, mark projects and task as completed, assign specific employee for specific tasks and other possibilities.



16. EcomDash

This software is built to help you save time and sell more by simplifying multichannel inventory management, order fulfillment, and more.


Product Management

17. Sourcify

If you wish to manage and organize your entire production process within a single, then Sourcify is the best choice. It is a manufacturing platform that directly connects customers with factories overseas.


Time Tracking

18. Tickspot

Tickspot, time management software makes keeping projects on a budget an easy task. Users are able to track the amount of time spent on each task, to take notes, and jump between multiple timers based on the task they are working currently.

AI Trillion


19. AI Trillion

AiTrillion is an AI-powered e-commerce marketing platform. It offers an all-in-one marketing cloud that boasts a customer base of a whopping 55M customers spread across 175 countries.

Active Campaign


20. Active Campaign

Active Campaign is a business marketing application designed for small companies. Accordingly, it’s used by over 100,000 people globally, and it is to be one of the most affordable providers for SMBs. Plus the quality of their software is great.


Social Media Marketing

21. BuzzSumo

BuzzSumo is a social media analytics tool. It provides access to the social media search engine. Consequently, you have the opportunity to see which content performs best in each niche you’re interested in. This tool analyzes the entire internet and scales the content based on the numbers of likes and comments they’ve received.


Social Media Marketing

22. Buffer

If you need a tool for managing your social media accounts – meet Buffer. It is a popular tool that lets you save time and schedule your post on social media accounts. You can track your content performance on Facebook, Twitter, LinkedIn, and Pinterest.


Email Marketing

23. MailChimp

One of the largest email service providers and marketing automation software. It allows you to stay in touch with your customers via email. Packed with templates that are easy to customize and use, MailChimp is a go-to email service for many e-commerce marketers.

Search spring

Lead Generation

24. Search Spring

SearchSpring is the right solution if you want to collect better search data, provide relevant search results, optimize auto-complete or drive search conversions. It helps you to develop a better search experience with the advanced site search.


25. Proved

If you are full of ideas that you wish to test with your target audience, Proved is a tool for that. Write down your idea and Proved will generate a smart and professional questionnaire, and then direct your idea to the required demographic.


Product Management

26. Unbxd

Unbxd is a one-stop product discovery solution that gives marketers and merchandisers the tools to optimize their site search and product recommendations. This tool lets you see a report on how users are finding out the right products.



27. Cyfe

Cyfe is a popular tool, which enables you to monitor your online presence. It provides an all-in-one business dashboard where you can keep track of your social media, sales, support, infrastructure, etc.

Google Analytics

Web Analytics

28. Google Analytics

We can say that Google Analytics is still the number one powerful analytical tool. With it, users have the ability to track traffic every step of the funnel. It is a free tool that can help you optimize your site and product descriptions as much as to improve conversions on PPC ads.

Task Management

29. Neatly

If you need an app that will allow you to easily track and set your goals, to organize your days and to deliver insights about marketing, then Neatly is a perfect solution for you.

Inventory Source


30. Inventory Source

Inventory Source can save you the embarrassment of “out of stock” messages on popular products on your site. Over 100 drop shipping companies are integrated with Inventory Source, but if your preferred vendor is not on the list, you can add them.


Shipping And Fulfillment

31. Shipwire

Using a network of third-party warehouses and Ingram Micro’s fulfillment centers, Shipwire keeps your inventory securely stored and close to your customers. The idea behind this SaaS inventory management, tracking, and shipping business is solid.


Product Management

32. TradeGecko

Tackling tasks like inventory management, order syncing, product bundling, and running reports, TradeGecko helps you avoid oversells and stay on top of inventory without the need for spreadsheets and headaches.

Shipping Easy

Shipping And Fulfillment

33. Shipping Easy

With more than 75 features designed to ease the process of inventory and product management, shipping, and tracking, Shipping Easy is an ecommerce workhorse



34. Wave

A free alternative to apps like Xero and Zoho Books, Wave is a fast-growing accounting and invoicing platform for small and online businesses. Enterprise pricing is also available.

Campaign Monitor


35. Campaign Monitor

Sticking with the theme of great design, the UX is amazing, and the drag-and-drop editor is beautifully simple. Importing data is a snap, and you can target and segment your list in beautifully complex ways.



36. Feeds4 is created to aggregate and distribute content for affiliate marketing. They provide assistance to merchants in distributing promotional content all over the web and facilitate importing of promotional content from merchants through convenient API, publisher platform, and code examples.

Active Campaign

Email Marketing

37. Active Campaign

Active Campaign has a great reputation for updating and changing based on user comments. You can run a single campaign or base all of your email marketing out of Active Campaign, and trust their hefty analytics to help you make the most of the resulting data.

Social Media Management


In the world of simple social, dominates by allowing you to upload a spreadsheet of social media posts and sending them to your Buffer account. You can shuffle post order, add relevant hashtags, categorize, and drip schedule your social media from a single CSV file.


Product Management

39. Antavo

Used by top retailers and small brands alike, Antavo will work to manage loyalty for your ecommerce store online and via mobile with more than 40 loyalty schemes.



The app is the new incarnation of Sweet Tooth, and has more than 15,000 active stores using it. Plans are available for ecommerce shops of all sizes, from single-person, single-product stores to massive ecommerce enterprises.

Wish Pond

Lead Generation

41. Wish Pond

Capturing and converting leads is the function of this powerful app. Using contests, popups, and landing pages, it helps you to identify and segment your leads. The app also allows you to target email campaigns to these newly captured leads.



42. Klaviyo

Klaviyo is a one-stop digital marketing tool to handle everything from A/B testing to email autoresponders. If you’re a novice in ecommerce and don’t have the budget to hire a full-time digital marketer to help you start drawing traffic, this app is a solid option.


Lead Generation

43. Buzzstream

A personal touch goes a long way in ecommerce, something Buzzstream exists to facilitate. By targeting influencers directly, building personal relationships, and tracking conversations, you can extend your ecommerce store’s visibility and rack up a little good karma in the process.

Exit Bee

Email Marketing

44. Exit Bee

Using behavioral psychology to target customers at the right moment, Exit Bee’s popups increase conversion and email subscription rates, decrease cart abandonment, and provide site visitors with the carefully targeted messaging.



45. Metrilo

Metrilo is a combined growth platform for ecommerce brands. It tracks customer behavior on site and delivers marketing and sales performance insights to be used for optimizing marketing spend and ROI, CRO, product management.

Store Ya


46. Store Ya

Offering a full suite of ecommerce apps, Store Ya makes this list for the app developers’ creativity and friendly UX. Top apps include the Facebook Shop and the Traffic Booster.



47. Instasize

Brands, no matter how big or small, need to create a consistent aesthetic that lets people easily identify with the lifestyle of the brand. Instasize is a mobile app that puts all the editing tools content creators need to ensure that their images are cohesive and on-brand.


Task Management

48. Neatly

Designed to ‘neatly’ organize all of your days, allow you to track and set goals, and deliver insights about your marketing, this analytics app offers a smooth and attractive user interface. Neatly gives you the ability to track all of your KPIs on a single, customizable dashboard.

Zoho Support

Task Management

49. Zoho Support

Zoho support caters to the need of all enterprise businesses that needs to solve and manage their support process. With features like intelligent workflow management and SLA monitoring Zoho is worth trying out.


Task Management

50. Zendesk

Industry leader and one of the most trusted help desk software.


Task Management

51. Trello

Trello is an incredibly easy to use, card like task management application.


Task Management

52. Jira

Jira is project management and task tracking software for IT and software development teams.


Task Management

53. Producteev

Manage, assign and track tasks anywhere and any time with this web based and mobile task management software.


Task Management

54. Evernote

Evernote is a simple web based note making and management software.


Video Hosting

55. YouTube

YouTube is the largest video hosting website. All YouTube videos can be seamlessly integrated into your web pages. It’s free.


Video Hosting

56. Vimeo

Vimeo is the second largest video hosting website. For any one who wants to render video on a professional level, Vimeo is the best choice.


Web Analytics

57. Neilpatel

The one main difference from Google Analytics is, Neilpatel says who did what on your website or web application.



58. QuickBooks

QuickBooks is a accounting software that caters to the need of both small businesses and enterprises with two separate software products.


Web Analytics

59. MajesticSEO

The one and only tool you’ll need for competitor backlink intelligence and analysis.


Email Marketing

60. ConstantContact

With more that 400 custom email templates to chose from, ConstantContact is a simple email-marketing tool for small businesses.


Task Management

61. MantisBt

MantisBT is a free and opensource bug tracking and team collaboration software.


Task Management

62. Workfront

Workfront is a work cycle management software that enables you to get a holistic view of the project as a whole.


Task Management

63. Wunderlist

Wunderlist is a super simple task management and tracking application that is so famous among Mac users.


Social Media Management

64. Sproutsocial

A complete social media management and analytics tool for bigger teams.



65. Salesforce

An innovative company behind the world’s #1 CRM platform that employees can access entirely over the Internet — there’s no infrastructure to buy, set up, or manage — you just log in and get to work.


Social Media Management

66. Nimble

Nimble is a game-changer for CRM. It's simple, integrated with social networks and makes relationships easy.

Social Oomph

Social Media Management

67. Social Oomph

Social Oomph, a simple and feature rich social media management tool. Providing scheduled social posting services since 2008.


Web Analytics

68. Khoros

Khoros is for any one is who so meticulous of about data analysis and reporting.


Task Management

69. Wrike

Wrike is task management software for any one who needs to keep the process simple and uncluttered.

Error Tracking

70. is an online real time bug and error tracking software that helps you fixing the errors in real time.



71. Bold360

Bold360 offers different plans catering to the needs of SMEs and enterprise businesses.


Social Media Management

72. HootSuite

From building your brand to delivering customer care, hootsuite keeps the conversation flowing seamlessly across public channels and private messages so you can connect with customers on social at every step of their journey.


Workforce Management

73. Uberconference

A simple and free to use video conferencing software. Built-in AI technology provides you with a complete, searchable transcription of your meeting.


Workforce Management

74. TeamViewer

Teamviewer lets you maximize remote workforce productivity with TeamViewer Remote Access and Remote Support. Enable dispersed teams to remote in to the devices they need, the moment they need them – without requiring VPN.



75. OScommerce

With more than 4000 ecommerce plugins to chose from and a strong support community, OScommerce is definitely worth trying out.

What are the types of tools for e-commerce?

There’s so many e-commerce tools that you can find online, it’s much easier to categorize them based on which feature you’re aiming to curate: website tools, research tools, business tools, marketing tools and analytics tools.

What are the e-commerce website tools?

For beginners, it’s a good idea to use website tools like BigCommerce, X-Cart, Shopify, WooCommerce, and PrestaShop. Try using PrestaShop if you’re tight on budget.

What are the e-commerce research tools?

The number one thing you should know if you’re new to online business, have an edge over your competitors. Research tools like JungleScout, SEMRush and Ahrefs can help you with that. Don’t let them overwhelm you.

What are the e-commerce business tools?

An e-commerce business novice should focus on keeping a well-managed, controlled and neat operation in every aspect. There are a lot of business tools to choose from: Monday, Sourcify, Veeqo, Tickspot, Asana, Inventory Source, Oberlo, Shipwire and many more.

What are the e-commerce marketing tools?

Marketing your business plays a big role in driving traffic to your sales funnel. There’s a lot of strategies you can try out and some tools to use like MailChimp, Campaign Monitor, Feeds4, Active Campaign, User Testing, Bulk.Ly, Buffer, and Antavo.

What are the e-commerce tools for analytics?

Visual Website Optimizer (VWO), Optimizely Analytics, Google Analytics, and Neatly are some beginner friendly analytics tools.Analytics in forms of reports will help you have a more comprehensive understanding of your customer’s behaviors and preferences.

What skills do you need for e-commerce?

The essential skills you need to obtain when starting an e-commerce business are but not limited to: content marketing, data analysis, testing, design layout, web/app development, advertising, email marketing, marketing automation, and search engine optimization.

What are e-commerce management tools?

As your online business starts to grow, so do your tasks. Here are 12 e-commerce management tools that can help you out: QuickBooks, TaxJar, Hiver, Kit, Signifyd, HelloSign, UpCounsel, Kin, inDinero, Zirtual, Sellbrite and ShipStation.

What are e-commerce loyalty tools?

Here are the best tools to build customer loyalty and generate more sales: ReferralCandy, CoedMonkey,, Thankbot, and Kayako.

What is GrooveHQ?

GrooveHQ is a great e-commerce tool for startup business owners to help manage your customer service and support requirements. Having great customer service is a must no matter how new you are to e-commerce.

Starting an online business can be challenging, confusing and fun at the same time. Set your goals, pick the right e-commerce tools mentioned in this guide as your weapon to obtain a higher conversion and increase your sales.

We continuously collect trending content around e-commerce. Let us know your best email to receive our favorite collections weekly in your inbox!